An Nuqud Journal of Islamic Economics

Pengaruh Kualitas Produk terhadap Kepuasan Konsumen Dua Elang Makmur

Wildan Sirojudin, Muhammad Zaenal Muttaqin, Muhammad Mulya Tarmizi — Tue, 30 Jan 2024 00:00:00 +0000

The basis for this study arises from the remarkable growth observed in the MSME sector of Indonesia in 2022, amounting to a total of 8.71 million units. Concurrently, the market has become more fiercely competitive. To address this situation, it is essential for MSMEs to develop marketing strategies that align with their specific business circumstances, enabling them to uphold their competitive edge and effectively contend with similar enterprises. The primary objective of this study is to assess the impact of product quality on consumer satisfaction within the Dua Elang Makmur company, utilizing quantitative research methodologies. The research sample consists of 100 consumer participants who have utilized products from Dua Elang Makmur. Data collection involves the distribution of questionnaires and direct interviews with consumers. Data analysis employs validity testing techniques, reliability tests, and chi-square tests to scrutinize the correlation between product quality variables. The research findings on the influence of product quality on consumer satisfaction at Dua Elang Makmur are substantiated by the t-count>t-table value of 235.305>1.66055, indicating statistical significance. With a Chi-square result of 0.001<0.05, it can be inferred that the alternative hypothesis (Ha) is accepted, while the null hypothesis (Ho) is rejected. In essence, this implies a discernible impact of product quality on consumer satisfaction at Dua Elang Makmur

Pengaruh Harga dan Ulasan Produk terhadap Keputusan Pembelian pada Marketplace Shopee

Tati Andrayani, Moh. Asep Zakaria Anshori — Tue, 30 Jan 2024 00:00:00 +0000

This research is motivated by the existence of online shopping. So that consumers, especially students, will prefer to shop online rather than having to buy products directly. Students have a tendency when choosing products with affordable prices and trusted product reviews. The purpose of this study was to test and analyze the effect of price and product reviews on purchasing decisions at the marketplace marketplace (case study of FEBI IUQI Bogor student). This type of research is quantitative. The results showed that the price variable had no partial effect on purchasing decisions, while the product review variable had a partial effect on purchasing decisions. The results of the simultaneous test show that prices and product reviews simultaneously influence purchasing decisions

Pengaruh FDR, NPF, BOPO terhadap Roa dan Bi Rate terhadap NPF Perbankan Syariah

Maulita Septiani, Abdul Aziz — Tue, 30 Jan 2024 00:00:00 +0000

Return On Assets is one of the assessment indicators used to measure the profitability of Islamic banks. There are several factors that can influence ROA in the form of internal factors such as FDR, NPF and BOPO as well as external factors such as the BI Rate. This research aims to analyze the influence of Internal Factors (FDR, NPF, BOPO) on ROA and analyze the influence of External Factors (BI Rate) on NPF. This research is quantitative descriptive research conducted at PT. Bank Jabar Banten Syariah by taking data on financial data that has been published in 2011-2020 on a quarterly basis. Based on the results of this research, it states that in the first model, partially and in the short term, the FDR and BOPO variables do not have a significant influence on ROA, while the NPF variable has a negative and significant influence on ROA. In the second model the BI Rate has a negative and significant influence on NPF. Apart from that, the research results simultaneously state that there is a significant influence on ROA in model one (FDR, NPF, and BOPO). In the analysis of the coefficient of determination (R2), the variables FDR, NPF and BOPO have an influence on ROA of 79.74%, and the remaining 20.26% is influenced by other variables not included in the research

Pengaruh Pendapatan Asli Daerah (PAD) dan Rata-Rata Lama Sekolah terhadap Pertumbuhan Ekonomi di Provinsi Jawa Barat Periode 2011-2020

Nanang Khoerudin, Roisiyatin — Tue, 30 Jan 2024 00:00:00 +0000

Reality not all regions are able to finance regional expenditure using Regional Original Income (PAD). The average length of schooling indicates the higher level of formal education achieved by the people of a region. The higher the average length of schooling means the higher the level of education undertaken. The data used in this study is secondary data in the form of panel data, which is a combination of time series data (2011-2020) and cross section data (27 regencies/cities in West Java Province). The analytical technique used in this study is panel data regression analysis with the help of software eviews 9 which was analyzed using the Fixed Effect Model (FEM) method. The results of this study indicate that the Regional Original Income (PAD) variable has a positive and significant effect on economic growth in West Java Province, because the probability value is less than 5% or 0.05, which is 0.0000. While the Average Length of School (RLS) has a positive and significant effect. on Economic Growth in West Java Province, which means that every increase in RLS will increase Economic Growth. With an R square value of 99.7209 %, it means that the diversity of the dependent variable can be explained by the independent variables. The conclusion is that the increase in PAD causes an increase in economic growth in West Java Province and an increase in the average length of schooling causes an increase in economic growth in West Java Province. The influence of Regional Original Income (PAD) and Average Years of Schooling (RLS) on Economic Growth shows that PAD and Average Years of Schooling together influence Economic Growth, with an F-statistic value of 0.000000

Pengaruh Inflasi dan Pertumbuhan Ekonomi terhadap Tingkat Pengangguran Terbuka di DKI Jakarta Tahun 2005-2022

Syahrul Hidayat — Tue, 30 Jan 2024 00:00:00 +0000

Every country has the challenge of overcoming the problem of poverty because every year, population growth results in an increase in the number of job seekers. If this increase in labor demand is not met by the labor market, the poverty rate will rise. It is impossible to disentangle diverse causes, such as inflation and economic growth, from changes in poverty rates. The result of the test for the inflation regression coefficient is 1.725156. Accordingly, if inflation rises, open poverty will also rise by 1.725156%, and since the probability associated with the inflation variable is 0.0000, this indicates that inflation significantly affects open grasslands in DKI Jakarta from 2005 to 2022. The economic growth regression coefficient's outcome is now 0.281314. Since the probability associated with the economic growth variable is 0.0001, it follows that if economic growth grows, there will be an increase in open unemployment of 0.281314, indicating that it has a positive and large impact on the amount of open unemployment

Strategi Bank dalam Mempertahankan Loyalitas Nasabah pada Bank Muamalat Indonesia Kc Banjarmasin

Abdul Fattah, Masrina MH, Ikhwatun Hasanah — Tue, 30 Jan 2024 00:00:00 +0000

The study was motivated by MRI's research conducted at the end of 2021, which was announced during the 5th Infobank Satisfaction, Loyalty & Engagement (SLE) Award 2022. Bank Muamalat ranked first in Loyalty Index, Engagement Index, and Marketing Engagement. The achievement is credited to the efforts of Bank Muamalat KC Banjarmasin, which played a pioneering role in this accomplishment. This research is a qualitative study that uses both primary and secondary data. The subjects of the research are Branch Managers and Relationship Managers at Bank Muamalat Indonesia, Banjarmasin Branch. The research object is the strategies used by Bank Muamalat Banjarmasin Branch. Data collection techniques include observation, interviews, and documentation. The data analysis techniques used are Inductive and Grounded theory approaches. The results of the research show that the strategies used by Bank Muamalat to maintain customer loyalty involve several steps. Firstly, they select potential market segments that include Muslim customers with high religiosity and a good level of education. Next, Bank Muamalat always strives to maintain customer trust, provide the best services, and engage in intensive communication. Continuous evaluation and monitoring are also conducted to support efforts in maintaining customer loyalty, including assessing the usage of their products by customers, conducting customer satisfaction surveys, and utilizing surveys conducted by independent institutions. Keywords: Strategy, Loyalty, Bank Muamalat