URGENSI DAKWAH MELALUI MEDIA SOSIAL

Abstrak

The advancement of the times, especially in the field of technology and information demands and forces the active role of the wider community as the largest users of technology and information, regardless of the negative impact caused by the internet which can be accessed from various places, the positive opportunities are very open to anyone. . That is why new media and social media (medsos) play a very vital function and role in reconstructing the new world as well as coloring life in various parts of the world for those who use it, for preachers or social media-based da'wah activists (da'i, tabligher). ) This is a very effective ground for disseminating Islamic teachings throughout the world community through this social media. Especially when the world conditions are experiencing the destruction of the Covid 19 epidemic that has spread throughout the world, while the condition of Muslims around the world is faced with the reality of worship that must remain and must be followed, such as Ramadan fasting and the celebration of Eid that has passed, feels so different. Due to the atmosphere of worship that is actually carried out in mosques which are usually the main source of activity for Muslims, during the last five months there has been absolutely nothing to do or even none at all. Of course this is a formidable challenge for preachers, ustadz, kyai, and preachers to transform their preaching methods from offline to online or online (live), this kind of problem becomes something interesting to study as well as to be researched more deeply. in order to find positive alternative solutions in preaching for these da'wah activists